Apple to stop running ads on X? Yes, Apple decided to pull out running any advertisements on X after Elon Musk made a number of antisemitic posts. This decision was made due to Musk’s involvement in encouraging hate speech on X and its growth is the subject of significant concern.
Apple’s decision is not the first of its kind. Recently, a number of companies – Disney, Lionsgate, and Paramount Global, have also stopped running their ads from X in response to Musk’s behaviour. Since Musk took over the company in 2022, X has struggled to maintain users and advertisers. This departure of advertisers is a serious setback for X.
Apple to stop running ads on X, but why?
Musk’s antisemitic posts on X seem to have catalysed Apple’s decision. Civil rights organizations and Jewish groups have strongly opposed these posts.
In one post, Musk supported a conspiracy theory that is antisemitic and holds that Jews run the government and media.
In another post, Musk looks to be in favour of the white pride movement, which claims that white people are superior to other racial groups.
In addition, Musk stated a number of other things that have been taken to be antisemitic, like “the Anti-Defamation League is an extremist organization that has attacked free speech.”
Musk has been charged with spreading antisemitism in a variety of contexts, these posts being just a few examples. Many are calling for his complete expulsion from X due to his actions.
How did Musk respond to the Critics?
Musk has defended his right to free speech, but he has not apologized for his comments. In addition, he has dismissed the worries expressed by his critics, claiming that they are compassionate and attempting to censor him.
Because of Musk’s actions, marketers are becoming less and less inclined to link their products to a platform that is believed to be supporting hate speech. Major firms clearly do not approve of Musk’s behaviour, as proved by Apple’s decision to remove its advertisements.
If Musk wants to save X, he will need to change his behaviour and make it clear that he does not tolerate hate speech or antisemitism. He will also need to rebuild trust with advertisers and users. Otherwise, X may face an uncertain future.
Let’s see if Elon Musk will continue this behaviour or change it for the company, till then stay connected with Oreonow.